Make the Most of Your Audience Data with Identity Solutions

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Playwire ID Identity Management

Playwire ID, RAMP®'s proprietary identity solution, improves ad revenue while respecting user privacy. The data in Playwire ID can also be applied to custom audience segments via our Data Management Platform (DMP).

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Simplifying Identity Management

In addition to Playwire ID, RAMP® integrates other industry-leading identity partners to provide you with the options that work best for your content and audience, at no extra charge.

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Advanced Yield Analytics Drive Strategic Business Decisions for GTPlanet 

I can’t overstate how important the data provided by RAMP’s Advanced Yield Analytics is for me as a publisher. It is something I’ve never seen before but always wanted. Now that I have it, I feel like I have been flying blind for the past 21 years.
Jordan Greer
Owner

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Case Study

2X

GTPlanet doubled their ad revenue over their previous solution when they joined Playwire.

36%

GTPlanet continues to see increases in year-over-year revenue on the order of 36% growth.

Control the Details

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Complete Control

Selectively activate the identity solutions you want to use, and turn off the ones you don't.

Manage Key Settings

Use data from Playwire ID to build custom audience segments via the Data Management Platform (DMP).

So Much More than Identity Management

A more efficient and effective ad tech stack, all in a single platform.

REVENUE INTELLIGENCE®

Drive 30% higher revenue with algorithms that maximize yield on every impression.

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DIRECT SALES

Get access to premium demand you can’t get anywhere else, driven by a global direct sales team.

Direct Sales

AN EXPERT TEAM

RAMP® is backed by an extensive team of experts, all focused on accelerating publisher revenue and growth.

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Trusted by 700+ web & app Publishers

Crunchyroll
LCPDFR.com
Omni Calculator
Mediatakeout
Sparknotes
Android Authority
POGO
McDonalds
Walkscore
Bulbapedia
Philo
Rajah
GTPlanet
Brick Fanatics
Subway
American Eagle
Muscle & Fitness
P&G
Letterboxd
Univision
Der Die Das
Netflix
Kidoodle
Outfit7
Popular Science
Saveur
Playwire is a tremendous partner, and their customer care is unparalleled. Playwire is always accessible to immediately address any questions or problems we have. I’ve worked with a lot of partners in my career, and I would say Playwire is one of the best in terms of focusing on the customer.
Brenan Klain
SVP of Monetization, Chess.com
Our relationship with Playwire started five years ago and since day one, we have seen an impact on our revenue through better direct sales management, yield management, and management of our ad stack.
Abhi Arya
Co-Founder, Sandbox & Co.
Working with the Playwire team has been one of the easiest and most valuable parts of our business this year. Everyone is extremely collaborative, supportive, and motivated by our shared success.
Brian Dresher
VP of Strategy & Business Development, Android Authority
We saw results immediately and have seen both premium demand and programmatic revenue from their killer combination of direct sales and full-stack revenue amplification.
David Larkin
Strategy and Business Development, Letterboxd
Within the first month or so, I saw about a 20% increase in revenue, and by the time the holiday season was rolling around, the revenue was more like a 90% increase over the best month I had ever had with [my previous provider].
William Shunn
Creator and Owner, Spelling Bee Solver
Playwire has been more than open and receptive to the small sites under the LG Media Network umbrella. They’re helping us out, spending time on these smaller partners, and growing with us every step of the way.
Dylan Tarre
Owner, Lambgoat
Transparency, and understanding how my site is making money is paramount. With Playwire, I feel empowered like never before to grow my business.
Jordan Greer
Owner, GTPlanet

AMPLIFY YOUR AD REVENUE

Accelerate your business and uncomplicate your ad tech stack, because you deserve a partner and a platform that demands more for you.

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