Advertisers

Reach Entertainment's Most Engaged Audiences

Playwire's premium entertainment ecosystem connects your brand with the web's most influential film, TV, and streaming communities. No fluff, just results.
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Access Premium Entertainment Audiences At Scale

Reach 68M+ Monthly Entertainment Enthusiasts

Our entertainment ecosystem of best-in-class publishers delivers:

  • 38M+ total US entertainment reach
  • 260 index against Men 25-34
  • 453 index against Female 18-24
  • Premium contexts across film, TV, streaming, and more
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Trusted By The World's Top Advertisers

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Start With High Impact Custom At Scale

Premium Creative That Performs

The Flex Suite

Turn your campaign into a blockbuster with our exclusive collection of high-impact formats:

  • Flex Video: Large-format sticky video
  • Flex Skin: Premium takeover units
  • Flex Rail: Expandable mobile canvas
  • Make any unit a roadblock with 100% SOV
Explore the Flex Suite
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Drive Breakthrough Moments

Additional High-Impact Formats

Activate any of our other proprietary premium ad experiences:

  • Targeted Video & Display: Reach specific audiences, genres, and content verticals with precision
  • Interactive OTT Carousel: Engage users with an immersive browsing experience

Then Add In Strategic Campaign Elements

Seamlessly Integrate Your Brand

Sponsored Content

Playwire offers unique solutions to deepen engagement with entertainment superfans:

  • Custom Content Integration: Tell your story through native articles, videos, and social amplification
  • Social Amplification: Extend campaign reach across influential entertainment communities
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Go Beyond Just Traditional Media

Custom Add-Ons

Build comprehensive entertainment campaigns with:

  • Competitive Conquesting: Reach audiences engaging with competitor content
  • Targeted Email Activation: Connect with superfans through personalized messaging
  • Screening Events: Create real-world touchpoints with your most valuable audiences
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Why Choose Playwire For Your Entertainment Campaign?

Size Matters, But Quality Rules

Unmatched Scale & Quality

  • Premium entertainment contexts that deliver results
  • Brand-safe, highly viewable inventory 
  • Engaged, qualified audiences who live and breathe entertainment
More Than Just Another Pretty Ad Unit

Innovation That Drives Results

  • Proprietary creative formats that stop the scroll
  • Advanced targeting capabilities that find your perfect audience
  • Real-time optimization that makes every impression count
We Get Entertainment

Entertainment Expertise

  • Category-specific insights from entertainment pros
  • Custom solution design that fits your unique campaign needs
  • Dedicated campaign support from entertainment marketing experts

Leave Traditional
Advertising Behind

Ready to break through? Let's talk about how we can amplify your message across premium publishers that matter.

Get Started
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