RAMP®’s Revenue Intelligence® algorithm has steadily grown CPMs for this publisher, increasing average CPMs by 18% year-over-year.
On average, this publisher sees 919% higher CPMs for their Flex Leaderboard unit than traditional display ads.
“Playwire is invaluable because they create less stress for me as a leader. They completely take any concerns about ad ops off my plate.”
Access to an expert ad ops team always looking for ways to improve the site's revenue is irreplaceable.
Playwire's Partner Success team takes all concerns regarding ad ops off the publisher's internal team, freeing them up to focus on strategic initiatives.
The revenue uplift provided by the Revenue Intelligence® algorithms in the RAMP® Platform keeps the business in the green.
“The Partner Success team at Playwire is always looking for ways to improve our revenue and even makes recommendations for user experience improvements on the website. It is vital to have a partner so invested in our shared success.”