Gaming Publishers

Level Up Your Ad Revenue Without Sacrificing Player Experience

Your players notice bad ads. They leave sites that lag. They hate interstitials that block gameplay. We built our platform for gaming publishers who refuse to sacrifice UX for revenue.
Apply Now

100+

Gaming sites, apps, and communities

2-3×

Revenue

Typical revenue lift for gaming publishers

19×

Higher CPMs

Direct Sales + Flex Suite vs. programmatic alone

70%+

Viewability

With gaming-optimized ad layouts

Trusted by Leading Gaming Publishers

Enthusiast Gaming black 2025 png
signalrgb
ugg
vortex
tftactics
warcraftlogs
icyveins
gtplanet
elvebredd
raider
rswiki
d4builds

We Understand Gaming

Your Audience Is Different. Your Monetization Should Be Too.

Generic ad platforms treat gaming sites like any other publisher. That's why they fail.

Gaming audiences are highly engaged but notoriously ad-skeptical. They'll close a tab the moment an interstitial blocks their stat lookup. They expect fast load times. They return daily, making session-based metrics more important than pageviews.

We've spent 17+ years solving gaming-specific problems. Single-page application breaking your ads? Solved. Need rewarded video on web? Done. Want premium brand dollars for niche audiences? We have the direct sales team for that.

 

gaming-pubs

Why Gaming Publishers Choose Playwire

Revenue That Doesn't Wreck Your UX

Your players notice bad ads. One laggy page or intrusive interstitial and they're gone. We built our ad tech to maximize revenue while keeping your audience happy.

Gaming-Optimized Ad Layouts

Our ad layouts are pre-configured for gaming site structures. Wiki pages, stat trackers, news articles, forum-style communities. Smart injection logic adapts to user behavior, scroll speed, and engagement patterns. Higher revenue without the player complaints.

High-Impact Units That Perform

The Flex Suite delivers 19× higher CPMs than standard programmatic because advertisers pay premium rates for engaged gaming audiences. Your traffic is valuable. We help you prove it.

Rewarded Video for Web

Chess.com saw 4× higher CPMs with rewarded video compared to traditional video units. Players opt in to watch ads for hints, premium features, or in-game benefits. Advertisers pay more. Players stay happy.

Direct Sales That Understand Your Audience

Access Brands Who Want Gaming Audiences

Gen Z and Gen Alpha spend more time gaming than watching TV. Brands know this. They're desperate to reach engaged gaming audiences. The problem? Most gaming publishers can't access those brand dollars directly.

Our global direct sales team operates across North America, Europe, and Asia-Pacific. They're actively selling your inventory to PlayStation, Xbox, Nintendo, and dozens of endemic gaming advertisers.

advanced-targeting

Premium Campaigns, Premium Rates

Direct sales campaigns through Playwire deliver CPMs that make programmatic-only strategies look embarrassing. When brands can target engaged, brand-safe audiences with custom creative, they pay accordingly.

We Work With:

  • Paramount+
  • Walt Disney Pictures
  • PlayStation
  • McDonald's
  • Procter & Gamble
  • Netflix
  • Nintendo
  • And 50+ more premium brand partners
Playwire Direct
Deal-Access

Technology That Handles Gaming's Quirks

Single-Page Application Support

Most ad platforms fall apart when the page doesn't reload. Ours doesn't. Dynamic ad injection handles SPAs natively, refreshing ads appropriately as users navigate without breaking functionality or tanking performance.

Lightweight Code for Fast Sites

Nobody waits around for a laggy gaming site. Our implementation prioritizes speed with asynchronous loading, dynamic timeouts, and intelligent lazy loading. Your content loads fast. Your ads perform.

Real-Time Analytics

Stop managing revenue with 48-hour-old data. See performance by page, content type, ad unit, and demand source. Right now. Export via API or use pre-built dashboards.

The Technology Behind the Results

A Complete Ad Tech Stack

Playwire replaces a tech stack patchwork with a unified platform.

Most gaming publishers cobble together multiple vendors: a header bidding wrapper here, a video player there, maybe a direct sales relationship that's more trouble than it's worth. Every additional vendor adds complexity, latency, and points of failure.

Playwire replaces a that patchwork with a unified platform.

enterprise-grade-infrastructure

AI That Optimizes While You Sleep

Our proprietary AI and machine learning algorithms manage what human yield teams simply can't. We're talking 1.2 million price floor rules per website. Dynamic traffic shaping that identifies high-value impressions. Real-time optimization across every auction.

Price Floor Controller: Average 20% increase in pageview CPMs through AI-managed price flooring

Traffic Shaping: 12% revenue improvement by intelligently filtering ad requests to prioritize quality over quantity

Identity Solutions: 42% higher CPMs with hashed email implementation

revenue-intelligence-your-secret-weapon (1)

Real-Time Analytics You'll Actually Use

Stop managing your ad revenue in spreadsheets with two-day-old data. Our analytics show you exactly how your content drives revenue. Right now.

What You Can Track:

  • Revenue by game, page, and content type
  • Ad unit performance comparisons
  • Viewability and engagement metrics
  • Direct sales campaign performance

"RAMP's analytics allow you to dive deep and see what each ad format is earning and which page is earning the most. The competitor's dashboard didn't provide that level of detail, but I could see it all with Playwire."

Huw Millington, Owner, Brickset.com

real-time-analytics-that-actually-mean-something

Direct Sales Access

Our global sales team brings Fortune 500 brand dollars to your inventory. Premium campaigns from advertisers like McDonald's, Disney, Netflix, and Nissan, delivered without you lifting a finger.
Playwire DIRECT
programmatic-direct-profit

App Monetization for Mobile Games

One SDK. 15+ demand partners. Zero integration nightmares.
RAMP Mobile App

What You Get:

  • Single lightweight SDK integration
  • AppLovin, Google, Unity, Amazon TAM, and 10+ more demand sources
  • Unified payments (one check, all revenue consolidated)
  • Automatic SDK updates and maintenance
Single-SDK

Choose Your Level of Involvement

Managed Service

RAMP Managed Service

Let our team handle everything while you focus on your content.

Our ad ops experts obsess over your revenue 24/7. You get a dedicated partner success manager, technical solutions engineers, and yield optimization experts, all working to maximize your revenue. We handle the ad tech. You handle your business strategy.

Perfect for: Gaming publishersthat want maximum revenue with minimum internal ad ops resources.

Let Us Handle It
Rev-Optimization
Self-Service

RAMP Self-Service

Keep your hands on the controls with enterprise-grade tools.

Full visibility into every auction setting. Real-time optimization controls. AI tools that work for you, not instead of you. Build custom rules for different sections, traffic sources, or content types.

Perfect for: Gaming publishers with technical teams who want granular control over their monetization strategy.

Take Control
Enterprise-Control

Proven Results from Gaming Publishers

Raider.IO: 50% Revenue Increase

  • 50% revenue increase after switching
  • Two-week integration timeline
  • Outperformed previous provider at 40% traffic split

"By the time we were done with the integration, I felt the most confident I've ever felt after an integration of an ad network or monetization solution into the site."
Jah Raphael, Owner and Founder, Raider.IO

Read Case Study
Raider 2-1

GTPlanet: 2× Revenue and 6+ Years of Partnership

  • Doubled ad revenue upon joining
  • 36% year-over-year growth continues
  • 6+ year partnership and counting

"I can't overstate how important the data provided by RAMP's Advanced Yield Analytics is for me as a publisher. Now that I have it, I feel like I have been flying blind for the past 21 years."
Jordan Greer, Owner, GTPlanet

Read the Case Study
gtplanet-Jan-08-2026-09-05-58-0235-PM

Vortex Games: 50%+ Revenue from Ads in Q4

  • 50%+ of total revenue from ads during Q4
  • 7+ year partnership since 2018
  • Rewarded ads players actually enjoy

"The additional revenue that we get from Playwire, in addition to our existing store, helps us to ultimately fund the server and make it better for the players. It's been huge for us."
Harry Devane, Vortex Games

Read the Case Study
vortex

Why Gaming Publishers Love Working With Us

AI That Lives Up to the Hype

Our algorithms don't just throw ads at the wall. They learn your audience, adapt to behavior patterns, and drive up to 50% higher CPMs. The science is real.

Integration That Doesn't Break Your Games

Single-page apps, custom game engines, complex ad layouts. We've seen it all. Our technical team makes integration feel painless, even for the complicated stuff.

Support From Humans Who Get Gaming

Real experts who understand gaming publishers. Not ticket-shufflers reading scripts. Actual help when you need it.

Demand That Pays What Your Traffic Deserves

Access to premium brands, private marketplace deals, and direct sales campaigns that recognize the value of engaged gaming audiences.

Quality, Performance, Transparency

The QPT Difference

We're obsessed with quality because your players are too. Our QPT initiative has delivered measurable results across casual gaming publishers.

One Publisher's Results:

  • 168% increase in CPMs
  • 76% revenue growth
  • 61% reduction in ad requests
  • 107% improvement in viewability
  • 8% traffic increase

Less clutter. Higher quality. Better revenue. It's not magic. It's what happens when you focus on the right metrics.

Quality

Ready to Level Up Your Gaming Ad Revenue?

Your audience is valuable. Your player experience matters. Your revenue should reflect both.

Apply Now
adtech-bg-overlay-mobile