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Educational Resources

The Complete Prebid Resource Center

Browse all of our educational resources about Prebid.

Guide Articles Case Study
Prebid

What is Prebid?

Prebid is an open-source suite of header bidding solutions that helps publishers maximize ad revenue by facilitating real-time competition among multiple demand partners

Guide

What Is Prebid? The Ultimate Guide

Optimize your website's ad revenue potential with Prebid. This guide breaks down its key components and how to implement this open-source solution.

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Articles

Read More About Prebid

What Is Prebid.js?

Discover how Prebid.js maximizes ad revenue with client-side header bidding. Learn its benefits, challenges, and tips for optimizing transparency and performance.

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What Is Prebid Server?

Prebid Server, is a powerful server-side header bidding solution. Discover key configurations, performance tips, and troubleshooting techniques.

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Open Bidding vs. Prebid vs. OpenRTB

Learn the differences between OpenRTB, Open Bidding, and Prebid and how they each impact ad revenue, implementation, and UX for publishers.

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How to Implement Prebid: A Step-By-Step Guide

Learn how to implement Prebid effectively with this comprehensive guide and maximize your ad revenue.

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What Is a Prebid Wrapper?

Learn about Prebid wrappers, including their role in header bidding, key benefits, and common challenges faced by publishers.

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Getting Started with Prebid Targeting

To see the biggest benefits from Prebid, you need to use targeting effectively. Here’s everything you need to know to get started.

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Prebid for Video Advertising

Learn how Prebid Video enhances video ad monetization for publishers, including key features and implementation strategies.

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How to Get Prebid Analytics

Prebid analytics can transform your auction data into actionable insights. Learn how to get started here.

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How Letterboxd increased Ad Revenue by 490%with Playwire

490% increase in overall revenue
243% additional 243% YoY revenue increase
“We saw results immediately and have seen both premium demand and programmatic revenue from their killer combination of direct sales and full-stack revenue amplification.”

David Larkin

Strategy and Business Development, Letterboxd

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