Ad Tech Ecosystem: Adelphic

What is Adelphic?
Adelphic is a DSP provided by the human-focused advertising technology company Viant. Adelphic is one of the leading omnichannel DSPs because it is built with the needs of programmatic traders in mind. The platform empowers users to self-navigate the user-friendly software or collaborate with experts on campaign setup and management.
All About Adelphic
Qualifications
To work with Adelphic, begin by filling out the contact form on the website.
After providing the required information about your business, budget, inventory interests, and previous programmatic platform usage, you will be connected to a representative who will guide you through the next steps for getting started.
Benefits for Publishers
Adelphic’s customer satisfaction rate remains over 95% because of the platform’s focus on user experience and advanced targeting.
The platform is available for publishers of all sizes, and working with a representative will help the Adelphic team customize a plan that suits the precise needs of your business. The pricing model is flexible and fully transparent, so you always know exactly what you’re paying and what you’re getting.
Adelphic is an omnichannel DSP that provides advertisers with a unique set of tools and features for connecting with audiences across any channel. All programmatic formats are compatible and accessible from a single, convenient platform.
Advertisers and agencies that use Adelphic will also gain access to a suite of premium custom reporting tools that are unique in the industry. View comprehensive multi-touch attribution insights pertaining to both digital and brick-and-mortar sales from every possible channel. Using foot traffic insights, TV attribution, and a variety of other customization options, brands can create highly sophisticated campaigns that reach more customers.
Adelphic Reviews
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Adelphic is a well-reviewed platform offered by a trusted company. At the 2023 Best Software Awards, provided by G2, Adelphic earned a Top 50 Software Products accolade. The company has an overall rating of 4.1 out of 5 stars.
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