The Complete Ad Tech Resource Library

Team_1_Partner-Success-1-1

Browse All
Ad Tech
Guides + Resources

https://www.playwire.com/hubfs/Ad-Tech%20Stack.png

Ad Tech Stack

Learn more about the evolution of the publisher ad tech stack and the components that make it up.

View Library

https://www.playwire.com/hubfs/Header%20Bidding.png

Header Bidding

Access all of our resources on header bidding from basics to detailed guidance.

View Library

https://www.playwire.com/hubfs/Ad-Server.png

Ad Server

Learn more about ad servers and how they function within the ad tech ecosystem.

View Library

https://www.playwire.com/hubfs/Ad-Exchange.png

Ad Exchange

Learn more about how the definition of an ad exchange has changed over time, and what they can do for publishers.

View Library

https://www.playwire.com/hubfs/Programmatic%20Advertising.png

Programmatic

Visit the programmatic advertising resource center to access content about how programmatic works.

View Library

https://www.playwire.com/hubfs/Video%20Ads.png

Video Ads

Learn more about how video fits into the ad tech stack and how video ads can influence revenue.

View Library

https://www.playwire.com/hubfs/Ads.txt.png

Ads.txt

Get more information about creating and managing your ads.txt file.

View Library

https://www.playwire.com/hubfs/GAM-e-course-page-image.png

Google Ad Manager

Get access to all of our resources and templates for Google Ad Manager users.

View Library

https://www.playwire.com/hubfs/build-vs-buy-series.png

Build vs. Buy

Considering whether you should build your tech stack in-house? Check out the build vs. buy series.

Read the Series

Amplify
Your Ad Revenue

Accelerate your business and uncomplicate your ad tech stack, because you deserve a partner and a platform that demands more for you.

Get Started