Ad Tech Ecosystem: Kevel

Qualifications

To use Kevel, begin by signing up through the submission form on the website to test out the platform during a free trial. During this time, you’ll be provided with a personalized demo of the technology before a representative reaches out to discuss pricing options.

Benefits for Publishers

Kevel was designed to simplify the complicated, challenging process of building your ad platform with APIs that allow you to set up a solution that meets your precise needs.

The platform is simple and easy to use — brands can create a custom, functional ad server in as little as a few weeks. Ad servers built in Kevel have advanced functionalities in targeting and reporting that employ first-party data for a future-focused approach to campaign strategy. 

Using Kevel, advertisers can build self-serve portals, use first- and second-price auctions, and leverage advanced targeting features to reach revenue goals while minimizing time and resource spend.

The platform also provides ad-blocking capabilities and advanced automation to streamline unnecessary manual processes.