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Educational Resources

The Complete In-Game Advertising Resource Center

Browse all of our educational resources about In-Game Advertising.

Guide Articles Case Study

In-Game Advertising

What is In-Game Advertising?

In-game advertising refers to any form of advertising that appears within video games or gaming environments. This can range from traditional banner ads in mobile games to fully custom branded worlds in platforms like Fortnite or Roblox.

Guide

The Complete Guide to In-Game Advertising: Beyond the Hype

Discover the complete guide to in-game advertising: from custom activations to measurable media strategies, learn how to captivate gamers and drive real results.

Read the Guide

Articles

Read More About In-Game Advertising

Advertising to Gamers: Why In-Game is Just the Beginning

In-game advertising is just the start. Learn why successful gaming campaigns combine creative in-game experiences with measurable media strategies to drive engagement and ROI.

Best In-Game Advertising Campaigns: How Top Brands Are Winning the Game

Explore top strategies of brands that are transforming the in-game advertising space with multi-channel, high-impact approaches.

In-Game Advertising Cost: How to Budget for Reaching Gamers

Learn how to build a gaming ad budget that balances measurable media with high-impact in-game activations. Discover strategies to maximize engagement and ROI across annual and campaign-level plans.

In-Game Advertising Statistics

Curious to dive deep into the stats and trends shaping the gaming world? Explore eye-opening insights about this massive and diverse industry.

In Game advertising success checklist

Plan, launch, and optimize like a pro with our Gaming Advertising Success Checklist.

1.74% CTR

First-to-Market Innovation

“What makes this campaign significant isn't just the performance, it's the precedent. By adding and successfully executing programmatic Flex Skin delivery to their 2025 campaign, Vibrant opened up entirely new possibilities for high-impact digital advertising to one of their core audiences.”

Ready to break through? Let's talk about how we can amplify your message across premium publishers that matter.

Start Building Better Revenue

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Flex Suite

Get in Touch

Educational Resources

The Complete In-Game Advertising Resource Center

Browse all of our educational resources about In-Game Advertising.

In-Game Advertising

What is In-Game Advertising?

Guide

The Complete Guide to In-Game Advertising: Beyond the Hype

Articles

Read More About In-Game Advertising

Advertising to Gamers: Why In-Game is Just the Beginning

Best In-Game Advertising Campaigns: How Top Brands Are Winning the Game

In-Game Advertising Cost: How to Budget for Reaching Gamers

In-Game Advertising Statistics

In Game advertising success checklist

How Vibrant Emotional Health Shattered Performance Benchmarks with First-to-Market Programmatic Flex Skin

1.74% CTR

First-to-Market Innovation

“What makes this campaign significant isn't just the performance, it's the precedent. By adding and successfully executing programmatic Flex Skin delivery to their 2025 campaign, Vibrant opened up entirely new possibilities for high-impact digital advertising to one of their core audiences.”

Leave Traditional Advertising Behind

Ready to break through? Let's talk about how we can amplify your message across premium publishers that matter.