There are no stated minimum requirements to work with OnAudience. The company lists its pricing structures on the website, so you can browse through the available plans and make a decision based on your company size and needs.
Benefits for Publishers
Publishers using OnAudience gain access to a set of benefits that support the collection and activation of insights from both your own sites as well as other sources you may have access to.
Using this access, OnAudience helps publishers organize data into customizable audience segments that can target age, income level, interests, gender orientation, and internet browsing behaviors. At any point throughout the segmentation process, you can share and collaborate with partners to optimize and personalize your audiences to your unique needs.
OnAudience has a database with billions of different user profiles that support advertiser targeting to increase the value of your inventory. The platform is one of the biggest data solution providers in the online advertising industry and is a trusted source for cookieless audience data for both mobile and web publishers.
OnAudience earned an overall rating of 4.8 out of 5 stars on G2 where it was also given a Winter 2023 High Performer Award. Reviewers noted that the large database is particularly useful but that some of the UI features needed fine-tuning.