Drive Insights with Advanced Yield Analytics

Detailed ad revenue analytics and insights at your fingertips.

Get Started      Download a PDF

Analytics&Reporting_Detailed-Ad-Revenue-HERO

Powerful Analytics
for every member of the team

Simple enough for executives. Powerful enough for yield professionals.

  • Simple: Pre-built reports serve leadership with the push of a button.
  • Powerful: Yield ops professionals can drill down and answer detailed questions.
analytics-content-engagement

Combining Data
Across Systems

RAMP combines all data from disparate systems into a single place so you can make decisions based on all of the information.

Logo_Google_Analytics.svg
logo_admanager_192px_MuAH4Zs.max-800x800
moatlogo
prebid-logo
amazon-tam
firebase-logo

Answer all of your most
important questions

Acquisition + Demographics

RAMP allows you to break down ad revenue performance across channels. Get as granular as you want, including breaking down by:

  • Campaign
  • UTM data
  • User + environment data
  • And so much more
analytics demographics straight on wide

Content + Engagement

Understand the performance of your site content in generating ad revenue. Break down sections of your site, or drill down to the performance of a single page. See performance across dimensions like:

  • Topic
  • Author
  • Category
  • And so much more
Analytics&Reporting_1_Transparent

Bidder Performance

Yield ops professionals have full visibility into every part of the bidding process to surface insights and optimize ad revenue. On a per-bidder basis, you can see things like:

  • Bid CPM
  • Number of bid requests
  • Win and bid rate
  • And so much more
bidder-performance-wide

don't be afraid to
get granular

https://www.playwire.com/hubfs/2022%20Website%20Page%20Images/New%20Analytics%20Get%20Granular.png

Combine

Put together any combination of dimensions to dig into performance across categories.

Compare

Get side-by-side comparisons across dimensions or time frames to truly understand revenue impacts.

Consistent Platform Innovation

Playwire is constantly innovating and improving their platform, making it a no-brainer to continue working with them.
Josh Tyler
Owner

GFR-black-red-hori-1

Case Study

110%

Increase in average page view CPM.

568%

Video units drive 568% higher CPMs than display.

What burning
questions
can you answer?

https://449964.fs1.hubspotusercontent-na1.net/hubfs/449964/2022%20Website%20Page%20Images/Revenue-Intelligence_The-Right-Winners.png

Content Performance

Understand which content, authors, or pages are driving revenue so you can promote and invest accordingly.

Demand Sources

Troubleshoot issues with a particular demand source by looking at granular bid data.

Supply Path

Which supply path for Advertiser X results in the highest total ad revenue from that advertiser?

Most Valuable Users

Which users drive the most value, and what dimensions determine the value of a user?

Combining Questions

How is Campaign X performing across Browser Y? How do visitors from Facebook perform on Device Z?

And so much More...

Don't let our questions limit you. Your team can answer all the questions they have with powerful, transparent analytics.

Trusted by Thousands of
web + app Publishers

Overwolf (White Background)
Coolmath Games logo
chess-logo-case-study-outer
info.com-logo
partner-logo-poptropica-300x80
partner-logo-crunchyroll-300x56
letterboxd-logo-case-study-outer
teaching.com-logo
partner-logo-crunchyroll-300x56
The revenue impact that Playwire delivered was truly incredible. With such a smooth setup, we were blown away with the full solution they brought to the table from direct sales, revenue amplification to analysis.
Brenan Klain
CMO at Chess.com
Playwire increased revenue so much they almost immediately paid for themselves, and then began driving additional profit for ABCya.
Lisa Tortolani
Vice President, ABCya
Working with the Playwire team has been one of the easiest and most valuable parts of our business this year. Everyone is extremely collaborative, supportive, and motivated by our shared success.
Brian Dresher
VP of Strategy & Business Development, Android Authority
Our relationship with Playwire started two years ago and since day one, we have seen an impact on our revenue through better direct sales management, yield management and management of our ad stack.
Abhi Arya
Co-Founder of Sandbox & Co.
I was blown away by the changes to the platform in just a few years, and saw exponential improvements in ad revenue. Playwire is constantly innovating and improving their platform, making it a no-brainer to continue working with them.
Josh Tyler
Owner GIANT FREAKIN ROBOT
Playwire is invaluable because they create less stress for me as a leader. They completely take any concerns about ad ops off my plate.
Tommy Le
Product Manager at Manta.com
We saw results immediately and have seen both premium demand and programmatic revenue from their killer combination of direct sales and full-stack revenue amplification.
David Larkin
Strategy and Business Development at Letterboxd
Switching to Playwire has effectively increased our ad revenue by about 50%.
Jah Raphael
Owner and Founder, Raider.IO

Amplify
Your Ad Revenue

Accelerate your business and uncomplicate your ad tech stack, because you deserve a partner and a platform that demands more for you.

Get Started