Playwire Partners with EA's Golf Clash to Deliver Premium Sports Gaming Inventory
December 2, 2025
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Key Points
- Playwire now offers advertising opportunities within Golf Clash, the #1 mobile sports game by US revenue and top golf game globally
- Golf Clash delivers 1.8 million monthly active users with premium demographics: 87% male, predominantly 35-44 age range, and concentrated in high-value T1 markets
- New partnership provides advertisers access to immersive gaming environments through tournament takeovers, branded content, and custom in-game activations
- Campaign packages range from $100K to $500K+ with impression volumes scaling from 30 million to 200+ million per activation
The mobile gaming landscape just got more interesting for performance marketers and brand strategists. Golf Clash has established itself as the undisputed leader in mobile sports gaming, and now Playwire brings advertisers direct access to this premium audience through comprehensive sponsorship packages that go far beyond traditional display advertising.
The Sports Gaming Opportunity You've Been Waiting For
Golf Clash represents a rare convergence of massive scale and engaged audience quality that most advertisers only dream about accessing. The numbers tell a compelling story that goes beyond typical mobile gaming metrics.

With over 120 million total installs and 1.8 million monthly active users, Golf Clash has achieved something remarkable in the crowded mobile gaming space. The game consistently ranks as the #1 mobile sports game by US revenue and holds the top position globally among golf games.
This isn't just another gaming app, it's a sustained cultural phenomenon that has maintained its leadership position since launching in 2017.
- #1 mobile sports game by US revenue
- #1 golf game by global revenue
- #3 mobile sports game by global revenue
- 120+ million total installs
- 1.8 million monthly active users
- 500K+ daily active users
The audience composition makes this opportunity particularly valuable for advertisers seeking quality over quantity. At 87% male with 30% falling in the crucial 35-44 demographic and another 24% in the 45-54 range, Golf Clash delivers exactly the engaged, affluent audience that drives meaningful campaign results.
Premium Demographics Meet Authentic Engagement
Understanding your target audience means recognizing where they spend their most engaged moments, and Golf Clash users bring an intensity of focus that traditional advertising channels struggle to match. The platform attracts three distinct but valuable segments that smart advertisers know how to activate.
- On-the-Go Golfers represent the primary audience: avid golf enthusiasts who have embraced mobile sports gaming as an extension of their passion. These users bring real-world purchasing power and brand loyalty from the golf category into the digital space.
- Potential Golf Clashers offer expansion opportunities, representing golf fans who aren't currently engaged with mobile sports but show high affinity for the category.
- Competitive Achievers round out the audience mix, bringing the engagement patterns that make mobile gaming such a powerful advertising environment. These users demonstrate the sustained attention and repeat engagement that transforms casual ad exposure into meaningful brand interaction.
Geographic concentration in T1 markets amplifies the value proposition, with 49% of users based in the United States and strong representation across the UK, Canada, and other high-value markets.
Demographic | Percentage |
Male | 87% |
Female | 13% |
Ages 35-44 | 30% |
Ages 45-54 | 24% |
Ages 25-34 | 22% |
USA | 49% |
UK | 11% |
Canada | 6% |
Tournament Takeovers That Command Attention
Traditional advertising asks users to pause their experience to engage with your brand, but Golf Clash sponsorships integrate your message directly into the gaming experience users actively seek out. Tournament takeovers represent the premium end of this engagement spectrum.
These week-long branded events generate 75 million impressions while delivering something more valuable than raw reach: genuine user engagement. When 450,000 users spend at least 45 minutes actively participating in your branded tournament, you're capturing attention in a way that display advertising simply cannot match.
The integration spans 11 days of activity across eight different touchpoint types, from on-course banners and branded game elements to promotional content across Golf Clash's substantial social media presence. This multi-touchpoint approach ensures your brand becomes part of the user's gaming narrative rather than an interruption to it.
Flexible Investment Tiers for Strategic Testing
Smart advertisers understand that premium opportunities require strategic investment, and Golf Clash sponsorship packages are structured to accommodate different campaign objectives and budget considerations. The tiered approach allows for testing and optimization while providing clear scalability paths.
Bronze-level partnerships at $100K deliver 30 million impressions through Quick 9 Daily Tournament sponsorships and comprehensive promotional support across in-game, social, and email channels. This entry point provides meaningful exposure while allowing teams to understand user engagement patterns and optimize creative approaches.
Silver and Gold tiers scale both investment and impact proportionally, with Silver packages delivering 75 million impressions at $250K and Gold reaching 200+ million impressions at $500K. Each tier adds sophisticated targeting capabilities and deeper brand integration opportunities, including bespoke game elements and comprehensive takeover experiences.
Additional activation options including in-person events and sweepstakes programs provide further customization for campaigns requiring integrated offline and online approaches.
Why Playwire Makes the Difference
Gaming advertising requires partners who understand both the technical complexity and audience dynamics that drive results in interactive environments. Playwire brings deep expertise in premium gaming inventory management combined with the analytical capabilities that modern advertisers demand.
Our approach to Golf Clash partnerships reflects the same commitment to performance optimization that drives results across our entire publisher network. We provide the targeting precision, reporting transparency, and strategic guidance that transform gaming sponsorships from experimental budget allocation into core campaign drivers.
The combination of Golf Clash's market-leading position and Playwire's advertising technology creates opportunities for meaningful brand building within one of mobile gaming's most engaged communities.
Ready to explore how Golf Clash sponsorships can amplify your next campaign? Let's discuss how these premium gaming environments can deliver the authentic engagement your brand deserves.
