In- Content

One of our most popular options for web display ads.

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About the Ad Unit

A traditional, square or vertically rectangular ad, dynamically injected into your site content at a set frequency of your choosing (e.g. first ad after 2nd paragraph, then again every 3 paragraphs after).

Available sizes: 300x250, 728x90, 300x600, 480x60, 320x100, 320x50

Available on:

Technical
Details

Integration

Tagless, this unit is dynamically injected into your site content at a set frequency of your choosing.

Available Sizes

Ad unit is available in 300x250, 728x90, 300x600, 480x60, 320x100 and 320x50 formats.

Popular

This is one of our most popular and regularly used ad units.

In-Content Ad Unit
Guidance

Navigational Elements

As with all display ads, it is critical to keep ads far enough away from navigational elements to avoid inadvertent clicks which can cause issues with demand sources.

Plenty of Padding

As with all display ads, you need to have proper padding around each ad unit for much the same reason you need to keep ads away from navigation elements.

Frequency

For in-content units, a good starting point for frequency is to place the first ad after the 3rd paragraph, and then inject ads at a frequency of every 5th paragraph thereafter.

More display ad unit
Resources

Ad Layout Best Practices

Learn all of the best practices that will help maximize ad unit performance.

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Avoiding Ad Clutter

Learn how to manage ad clutter and find the right ad density for your website.

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Using Sticky or Adhesive Ads

Learn more about the benefits of including adhesive ads in your ad unit strategy.

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Your Ad Revenue

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