NEW YORK, NY, June 29, 2021 – Playwire, a global technology company specializing in revenue amplification for publishers and app developers, announced today that the company would be the strategic reseller of advertising inventory in HP’s new OMEN Oasis feature for OMEN Gaming Hub, which began in public beta this May. Omen Oasis is a place for gamers to host exclusive watch parties for high-quality game streaming, plus video chat, audio chat, and text chat. 

OMEN Oasis is designed to maximize user engagement, providing high-end gaming content in a premium setting with minimally intrusive advertising experiences, a phenomenal opportunity for brand advertisers to reach gamers and fans without clutter. Playwire’s global sales team will be providing brands with highly relevant video opportunities to take advantage of this.

“We’re thrilled to work with HP on their highly anticipated social gaming offering, OMEN Oasis. The exclusivity of the experience lends itself to premium video advertising, which is highly desirable for top-tier brand advertisers,” said Jayson Dubin, CEO of Playwire.

 

Oasis gaming

About Playwire

Playwire is a global revenue amplification company with the knowledge and technology content owners need to maximize revenue. The company’s portfolio includes management of over 250 billion auctions per month, serving 32 billion ad impressions, and streaming 1.5 billion minutes of video each month. Playwire’s exclusive partner relationships help brands to connect and engage with their desired audiences safely and authentically. Playwire is headquartered in Boca Raton, Florida, with business operations and satellite offices spanning from San Francisco to Singapore. For more information, please visit playwire.com.