Playwire Director of Tech Solutions, Shane James, Drives Technical Support and Innovative Solutions for Publishers

A global technology company specializing in ad monetization solutions for publishers and content creators, Playwire has built its success piece by piece, brick by brick, over the past decade and a half by building the very best team in the business. Now, more than ever before, Playwire is growing exponentially, which wouldn't be possible without the support of a variety of extraordinary Playwire team members including Director of Tech Solutions, Shane James.

Get to Know Shane

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A nearly two-year member of Playwire, Shane James first joined our team in August of 2021 as a Solutions Engineer. "Playwire was a new frontier for me," explained Shane, "I had never worked in ad tech prior, and there was so much to learn, but I was able to immerse myself in the tech and conventions of the industry all while receiving mentoring from my senior peers." And it wasn't long before Shane proved to be an extremely valuable asset to the team, climbing into the role of Solutions Engineer Manager, and four short months later, Director of Technical Solutions.

In his current role, Shane is responsible for leading and managing the day-to-day operations and workflow of our Technical Solutions team. This includes, "fielding all technical issues that come into the department and making sure they’re resolved appropriately and in a timely manner," said Shane, continuing, "I also facilitate escalations between departments, file bug reports, and create custom solutions when necessary."

As a whole, Shane noted, "the Technical Solutions team is responsible for solving integration-based issues for publishers." Further, this entails, "having a deep understanding of how our tech works, and with that, an abundance of product knowledge."

When asked what his favorite part about working for Playwire is, Shane joked, "summer hours are at the top of my list," but continued, "The culture at Playwire is one-of-a-kind. I feel as though the work I do matters and that my insights are truly respected by my peers. Everyone that works here brings 110% to the table every day and we have a lot of fun while doing it."

An Indispensable Leader

"Shane brings an incredible drive to serve publishers to our Technical Solutions team," said Playwire SVP of Marketing and Customer Experience, Stacy Willis, "No challenge is too great, and our publishers are better off for it. His leadership and guidance is indispensable in the execution of our goal to maximize results for our publishers."

About the Series: Meet the People Powering Playwire

Welcome to our People Power Playwire series, which highlights all the incredible team members powering everything we do here at Playwire. Stay tuned to learn much more about the people powering Playwire!

About Playwire

Playwire is dedicated to helping publishers and app developers accelerate their business by amplifying ad revenue and operating more efficiently. The company’s portfolio includes management of over 700 publisher properties, serving 70 billion impressions, and streaming more than 1.5 billion minutes of video each month. With ad monetization operations in more than a dozen countries, Playwire’s exclusive ad network publisher and partner relationships help brands to connect and engage with their desired audiences safely and authentically.