Key Points

  • Google’s recommended way to connect AdSense to your WordPress website is with a plugin called Site Kit.
  • Site Kit makes the connection process simpler, placing the relevant code on your web pages, limiting the amount of legwork you need to complete.
  • There are other ways to add Google AdSense to your site. Working with a revenue partner like Playwire will simplify not only this process but also every other facet of your ad monetization strategy.

The time has come, young Padawan, to monetize ads on your WordPress website. And the best way to start learning about ad monetization? Google AdSense.

First, you’ve signed up for an AdSense account and completed the account activation process. Great kid, but don’t get cocky. Your next test: figuring out how to connect Google AdSense to your WordPress website.

Fear not. In this article, we’ll walk you through each step. Keep reading to learn how to add Google AdSense to your WordPress website.

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Google AdSense Resource Center

Check out The Complete Google AdSense Resource Center

Adding Google AdSense to a WordPress Site

There are a few different ways to add AdSense code to your site. But Google recommends you use a stellar plugin called Site Kit.

Why the starry-eyed rec? —

  • It’s free to use
  • It’s open-source
  • It provides access to unified insights and performance metrics from a wide range of Google products beyond AdSense, including Google Search Console, Google Analytics, and PageSpeed Insights
  • It connects your AdSense account to your WordPress website
  • It puts the relevant AdSense code on your website pages

Essentially: this is the plugin you’re looking for. It’ll make the connection process a lot simpler, so you can automatically begin displaying ads among your content.

How to Use Site Kit to Add to Your WordPress Website

With the Force, everything is inherently connected. Your WordPress website is a different story. Connecting everything on your own will require some elbow grease and a steep learning curve (unless you’ve got us on your side, that is).

Luckily, Site Kit is designed to make the process as simple as possible.



To connect AdSense to your WordPress site using Site Kit, follow these steps —

  1. Access the plugins menu from your WordPress dashboard.
  2. In the search bar, type “Site Kit” and find the right Google plugin.
  3. Install Site Kit, then activate it once the installation is complete.
  4. Select “Start Setup” and complete the process.
  5. Once Site Kit is set up, locate “Connect Service” in the AdSense section, which can be found in either “Settings” or the plugin dashboard.
  6. At this point, Site Kit will outline the steps to connect. You should enable automatic AdSense code placement so that AdSense can add the relevant code to web pages on both AMP and non-AMP website versions.
  7. Once completed, confirm that the Auto ads feature is active in AdSense. You’ll have to complete this manually since Site Kit cannot adjust any settings in your AdSense account.

Once you connect AdSense to your WordPress site, you’ll be able to display ads and review your metrics from the “AdSense” section of the Site Kit plugin. 

See? It’s so easy, even Jar Jar Binks could do it.

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Google AdSense Pillar

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Troubleshooting Site Kit

If your ship has stalled and you can’t get Site Kit up and running, try this —

  • Confirm that the AdSense area of the Site Kit settings reads “Code has been placed”.
  • Confirm you’ve completed all the required action steps in the setting section of your AdSense account.
  • You may need to add your website to the “Sites” section.
  • You may not have Auto ads active in the “Ads” section.

If you’re still struggling, try using AdSense’s help resources

Ultimately, though, help articles and online chatbots are no match for a good blaster at your side… and by “blaster” we mean a revenue partner, like Playwire

Working with a partner can take all the dirty work off your plate. This way, you can focus on doing what you do best — whether that’s making great content or starting an intergalactic rebellion. We’ll make sure you prevail. 

More Ways to Add Google AdSense to Your WordPress Website

Let’s say you’re a rebel and you don’t want to use Site Kit to connect AdSense to your website — we’ve got your back.

Some other ways to connect —

These are considerably more complicated than using Site Kit, and they’re not Google’s main recommendation. But if you want to dive deeper into more technical WordPress options, may the Force be with you.

Be One With The Force With Playwire

Still questioning whether you’ve got what it takes to become an ad revenue master? 

To that, we say: we find your lack of faith disturbing…and we’re here to help. 

Think of Playwire like your very own Millennium Falcon — we’ve got all the tools, equipment, and gadgets to get you where you’re going. Plus, we have a trusty crew of seasoned experts ready to help you navigate whatever asteroid field you may encounter.

Ready to put your revenue strategy into hyperdrive? Reach out to us online to get started.

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